Actually…not translation, please. How about “here’s your translation”.
For DSG we have tried to do all kinds of things that will differentiate our pages from other pages that are generated by a computer. One of the things we’ve been working on (well…Dan has been working on), is doing translation of our pages. There are free services out there that will translate stuff for you so we’re having them translate our entire site into different languages. Then we’re going to put links on our sites to those other languages and voila, we’ll have that many more pages of content.
The great thing about it is there really aren’t many people doing this. And, there are almost as many non-english internet users as there are English internet users.
We’ll see how this turns out.