Our lead generation isn’t the same as your lead gen.
My business is different than yours.

But lead generation is still critical to almost all businesses, so here are some ideas for you from ways my team does it for me.

– Participating in forums – they regularly make posts and contribute to relevant forums. They don’t always include links, but when they do, it’s usually to my business.
YES, your OFS can do this for you.

– Social media – My team completely runs our social media channels. I don’t actually know what they do there…nor do I want to know.
YES, you can find someone great to run your social media.

– Ads – We run Google ads. We run Facebook ads. We run YouTube ads.  We have TikTok but we’re not running ads on it yet (but we probably should soon…I’m just not hip enough yet).  I never login to any of those platforms.
YES, you can find someone super experienced at running ads.

– Free giveaways – we have multiple instructional documents we give away free to bring new leads in.  I didn’t write most of these documents.  I didn’t write the copy for the opt-in pages. I didn’t create the opt-in pages. I didn’t hook them up to my email provider (MailChimp). I do write some of the emails that go out.
YES, you can find someone great at websites, technical tasks, email…

How is your OFS generating leads for you?

John